Stories, computer games and interactive whiteboard activities

The a-z of Traffic Tales for 4 to 7-year olds is a flexible resource for educational and road safety professionals working with young children of this age group. The core of The a-z of Traffic Tales is a series of 26 stories, one for each letter of the alphabet.

The resources help teach valuable life-saving messages to children, in a fun and absorbing way and provides constructive strategies for social and emotional development, and safe behaviour.


The Little Book Set

This boxed resource has 26 little books, taking one story per book and is designed for individual class work, or for home reading. Each book has a section of parents notes, actively encouraging parents/carers to help their child with their reading as well as learning how to keep safe on the road.

Whiteboard CD

Designed for use on a PC or class and group work an on interactive whiteboard, this CD takes the 26 stories and provides the opportunity to hear each of the stories read aloud whilst following the highlighted words. There is also an exciting, visual set of games of letter, word and pictorial recognition to reinforce and retain the key messages.


Example Activities

Road Safety: Sequencing

Citizenship: Who are these people?

Literacy: Questions and answers

About the resource

The characters that appear in the stories have been developed to cover a wide cultural and ethnic range. The central family, around whom all the stories revolve, are deliberately ordinary – living in a small terraced house, set amid busy streets in an unspecified urban setting.

They meet and deal with a variety of ordinary situations, interacting with family, friends and neighbours in the community, from a variety of religious and racial backgrounds.

Each story is written in the past tense to allow greater variety of vocabulary, but at the base of each page the story is encapsulated in a simple sentence in the present tense. This allows flexibility of use with less able readers.

They can be utilised for spelling strategies, practise, and inclusion in creative writing or as handwriting sessions.

The 26 Small Books can be used for individual or paired reading in the classroom, or for pupils to take home as ‘home readers’, to read with their parents.

The Interactive Whiteboard CD allows pupils to follow the words on screen as the stories are read - either the full-length versions, or simplified versions for less able readers.

You can listen to the stories straight through, or you can pause at any time to discuss with the children what they have seen and heard.

The alphabet game randomly selects letters from the alphabet. Pupils have to match the correct word to the picture. Correct section leads to a relevant road safety message.


The a-z of Traffic Tales was developed over a two year period. The stories, copy and content, the illustrations, the messages and the teacher extension notes for suggested activities were all tested, trialed and amended in collaboration with teachers, advisors, health and safety, and road safety professionals, throughout that time.

This report presents research findings compiled from a short questionnaire included within each free resource sent to the schools. The questionnaire sought both quantitative and qualitative responses, in order to assess the resource’s appeal, quality and educational usefulness.

The overwhelming conclusion is that the a-z of Traffic Tales resource has been received outstandingly positively by schools, and has been found by teachers to be an excellent resource, achieving its objectives of providing a stimulus to key road safety and citizenship issues through literacy, and enabling them to actively include follow-up work within the curriculum.

Road Safety Tips


The emergency services are there to help us - we must learn how best to use them.


It is very important to be seen when out and about, especially in the dark. At night, pedestrians and cyclists need to wear something reflective, so drivers can see them clearly.


Cars can be dangerous. Many crashes happen because drivers are driving too fast. Crashes also happen when pedestrians (often children) step out on to the road without stopping first, to check if it is safe.


All road users need to be careful - not just drivers. Pedestrians must keep looking and listening for unexpected dangers There can be dangers even on the pavement, when cars cross driveways.


Our bodies are fragile and can get hurt easily. Wearing protective clothing, like helmets and pads, help to protect our bodies when cycling or skating; seatbelts protect our bodies in the car.


We must always ‘stop, look, listen and think’ before crossing a road. We must use ‘safer places to cross’ wherever possible.


It is important to play in safe places, well away from traffic, and to stay close to the grown-up who looks after us.


It is important to hold hands with a grown-up in order to keep safe when out and about.


Traffic islands help us to cross safely. We must learn how to use them.


Children must listen carefully and follow instructions from people who look after them.


We must always stop at the kerb before crossing the road, so we can look and listen for traffic.


School Crossing Patrollers (lollipop ladies/men) can help us to cross the road safely.


Vehicles move at different speeds and some people move more slowly than others. Be especially aware of the difficulties faced by people with disabilities when out and about.


We need to use all our senses to keep safe - but especially sight and hearing - when we are outside, near traffic, looking and listening all around.


We need to know the meaning of the different coloured lights: traffic lights for drivers, and crossing lights for pedestrians. ALL road users have to obey rules to keep safe.


Pavements are for pedestrians to walk on, well away from the dangers of traffic that travels on the road.


Drivers need to concentrate to drive safely, so passengers must never distract the driver.


Roads can be dangerous, so we must be very careful when crossing the road, and we must use safer crossing places, such as Pelican crossings.


It is important for all passengers to wear a seatbelt to keep safe in the car - always set a good example to others.


We must use trains safely - whether an overground train, or an underground tube. When we wait for the train we must stand away from the edge.


Different weather conditions can make it difficult for drivers and pedestrians to see, or be seen, clearly. Extra care is needed in bad weather.


There are many different types of vehicles found on our roads. We must learn to recognise them and know the sound each makes.


Driving too fast is dangerous - the faster a car is moving, the longer the time it takes to stop.


We must always get in and out of all vehicles safely - on the side that is farthest away from traffic.


When we are tired, we don’to concentrate well, can make mistakes, and don’t react to things as quickly as usual.


It is important to find and use safer crossing places, such as Zebra crossings.

To order the a-z of Traffic Tales resource or to browse our educational products on the Zinc Publishing Webshop, click ‘order now’ or call us direct on 0845 303 3311.